Where's the Money?

Where's the Money?

BY JAY WEISS

I'VE OFTEN BEEN ASKED WHAT ADVICE I GIVE MY clients in this tough economic climate, specifically with regard to technology. My advice always starts this way: Figure out where-and how-the money's being spent.

Most business managers don't have an in-depth understanding of how their organizations make and spend money, so they have limited ability to affect their bottom line. For example, without being able to analyze how something that takes your firm a half hour instead of 15 minutes is costing you money, it's nearly impossible to make the changes that will help your company run efficiently and effectively. Therefore, your company should …